The question is: Do you really need all that to succeed and make profits in your TpT store?
Unfortunately, the answer is yes. Unless, of course, you want to remain irrelevant, which beats the point of being a TpT seller anyway, doesn’t it?
So how do you keep up with the daunting task of creating your own content, managing it, dispersing it, and still trying to remain relevant and actually grow your store?
As a TpT seller, you might need to hire a Virtual Assistant. Unless you have a lot of time on your hands, you would need assistance from people who are more versed in this avenue. Each day, you receive lots of emails from people selling marketing, branding, and promotion services. Whereas we do not refute that some of these emails could be legitimate and actually do what they say they can, there is no guarantee of that. You could be ripped off pretty fast.
The other day someone asked a question in one of the Facebook groups: How can a virtual assistant help Teacher-sellers?
This question caught my attention more so because not many people have an idea what a virtual assistant can do to assist TpT sellers. This prompted me to write this article as a guide delving into what a virtual assistant is, what they do, and how they can assist you in transforming your TpT store into a profitable one.
A virtual assistant is a person who offers many support services for your business remotely. There are a number of services that a virtual assistant does, and these services include the following;
- Social media Scheduling
- SEO Optimization
- Analytics and Reports
- Content writing
- Graphic Designing
- Customer service
- Web research
- Blogging & Maintenance
For services directly related to Pinterest Marketing for TpT Sellers:
- Pinning TpT pins
- Joining Boards and tribes
- Creating engagements on Pinterest and maintaining them
- Scheduling pins in Tailwind
- Applying SEO practices to assist your Store in gaining more traction
The above services are just a few that a virtual assistant can do to assist your business gain profits. The following section will dive deeper and offer you 10 good reasons why TpT sellers should go ahead and hire that Virtual Assistant.
Reason #1 – Free time to concentrate on the important stuff
Building content for the TpT store is time-consuming. Most of us enjoy doing so, and if given the chance, it would be all we do. We just don’t have the time to keep up with rapidly changing market dynamics that demands so much of our time. Working with a VA can free time to allow you to concentrate on the primary business of creating quality products for sale.
Reason #2 – VAs have the expertise needed to make your TpT store scale faster
As a store owner, you might be good at coming up with beautiful content, but if you cannot showcase this content to the target audience, then you cannot scale up. Acknowledging that we cannot be good at everything, why not hire an expert to handle the monotonous and demanding bits of marketing, particularly on Pinterest?
Reason #3 – A good VA brings on board creativity
Sometimes when creative juices stop flowing, you might need to hear someone else’s input. This might be just the thing you need to push your business to the next level. A good virtual assistant should be able to offer creativity and a bunch of ideas.
Reason #4 – Increase your store’s profitability
This should perhaps have been the first reason. Your store’s profitability will definitely increase if you have someone to show you how to go about marketing your products to the targeted niche.
Reason #5 – Increase your brand visibility
Brand visibility is enhanced when the right ways of promoting your brand are used. This involves the use of numerous tactics and channels that keep on changing. It is the job of a VA to understand these channels and keep pace with them for you.
Reason #6- Outsource monotonous tasks
Most tasks in marketing online are similar, repetitive, and downright boring! The VA can take care of this aspect, allowing you to do the more interesting tasks of content creation.
Reason #7- Rules, regulations, and conditions of online forums
Today, there are numerous rules and regulations that one needs to keep up with when joining social media forums, boards, and such. These rules keep changing rapidly. You cannot keep up with them and manage your store effectively. Luckily for you, a VA can.
Reason #8 – Save on costs
Hiring a VA can save you money. There are no costs involved that brick-and-mortar businesses have when hiring employees. A Virtual Assistant is an independent business owner. You don't pay for insurance or sick days. vacation pay, etc.
Reason #9 – Flexibility
VAs are flexible. They are able to multitask as the need arises. You need someone who is able to be flexible enough to adapt to the rapidly changing marketing environment.
What to look for when hiring a VA
Irrespective of whether you need to hire a VA for your business or not, it is certainly worth your time to consider this option. Success stories of TpT sellers who have hired VAs to work on their businesses are everywhere. When hiring one. Look for a number of things;
- The VA must be able to communicate effectively
- The VA must be able to work with your schedule and time frames
- The VA must be honest
If you have more questions on this subject, you can contact me here, and I will be able to offer more pointers and insights into your business.
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